Disinfolklore
Disinfolklore
Podcast | Are We Complicit in Concealing Russia's War Against Us with Euphemisms like 'Hybrid War'?
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Podcast | Are We Complicit in Concealing Russia's War Against Us with Euphemisms like 'Hybrid War'?

Mobile armies of archetypes.

Rearchetype “acts of war” as “hybrid warfare” or “Active Measures.” Then, get the most knowing people in your chosen enemies’ chains-of-command to take on that Archetyping.

While they earnestly, sincerely, confused and proudly model their knowingness (by explaining to others the intricacies of Russia’s own re-Archetyping of actual “War” with euphemisms) Russia continues its war by all means.

The delicious irony is that by subverting the signifier (War) that properly describes Russia’s attacks on our countries and implementing a new meaning (Hybrid War), Russia is proving that it is at war against us.

Concealing its war against us from Russia’s chosen enemies’ perception IS an instrument of contemporary warfare. It’s the very definition of Mental War which that now is 3/4s of War.

We all think we’d recognise a genocide or war, yet our mental models of war that’s forged through films about Napoleon or this or that kinetic battle in World War Two have not caught up with how war today manifests.

Here we see the full power of Russia’s Archeytypal Disinfolklore. It contaminates the very concepts we need to communicate war and threats and invasion. That is, it substitutes “hybrid warfare” for war. Then we see events on the ground we would otherwise characterise as “armed attacks” as “not war.” Note too how cleverest most strategic thinkers in our security architecture earnestly fall for this troll. Archetypal Disinfolklore literacy can help us perceive the Mana/energy inside such euphemisms and instruments of war.


Recent podcast:

Podcast | Combatting Russia’s Mental War

Podcast | Combatting Russia’s Mental War

Our mantra: “Look for the Mana in the Meme!”

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